Apr 25 2006

Jim Forbes: Waiting For Break Out Notebook Marketing

Published by David Churbuck at 8:13 pm under Interactive Marketing

My Weblog: Waiting For Break Out Notebook Marketing

“Notebook makers are going to need to step up to the plate and differentiate their machines on their own. Some are already working on this. The best example I can think of is a ThinkPad ad that creates an image of ThinkPad as being a tough platform that protects data. This is a tremendous start but I hope Lenovo goes farther and creates messaging highlighting how emerging features are based on valuable DNA that’s still a part of the product line.”

Jim Forbes once again proves why he is one of the smartest guys observing the notebook market.

3 responses so far

3 Responses to “Jim Forbes: Waiting For Break Out Notebook Marketing”

  1. # Juan deFucaon 25 Apr 2006 at 9:00 pm

    I am not, am noty. honestly honestly. Hey if you’re out shopping and see a good knock off of a ships chronometer. Pick it up and i’ll pay whatevdr including duty,

    Be well
    Jim

  2. # site adminon 25 Apr 2006 at 11:46 pm

    Chronometer? Break out the sextant and confirm Escondido is still where it is?

  3. # Juan deFucaon 26 Apr 2006 at 12:04 am

    Sextant my butt, they don’t even publish log tables anymore, and my big brother is a master surveyor/cartographer and he says it’s bad that no one uses log tables or comptometers anymore…

    Jim

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