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	<title>Comments on: Online branding &#8212; possible or not?</title>
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		<title>By: People Over Process &#187; Blog Archive &#187; links for 2007-03-23</title>
		<link>http://www.churbuck.com/wordpress/2007/03/online-branding-possible-or-not/comment-page-1/#comment-67042</link>
		<dc:creator>People Over Process &#187; Blog Archive &#187; links for 2007-03-23</dc:creator>
		<pubDate>Fri, 23 Mar 2007 07:26:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=1097#comment-67042</guid>
		<description>[...] Online branding — possible or not? (tags: brand advertising bottomup) [...]</description>
		<content:encoded><![CDATA[<p>[...] Online branding — possible or not? (tags: brand advertising bottomup) [...]</p>
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		<title>By: Tom Kennett</title>
		<link>http://www.churbuck.com/wordpress/2007/03/online-branding-possible-or-not/comment-page-1/#comment-65682</link>
		<dc:creator>Tom Kennett</dc:creator>
		<pubDate>Wed, 21 Mar 2007 17:13:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=1097#comment-65682</guid>
		<description>&quot;(actually wrote this on the erg, while cooling down my heart rate to 100 bpm, connected wirelessly from the garage. Thankfully the ThinkPad X60 has a spill resistant keyboard, as I am dripping dave-juice into it)&quot;

Perhaps not as spill resistant as originally thought...</description>
		<content:encoded><![CDATA[<p>&#8220;(actually wrote this on the erg, while cooling down my heart rate to 100 bpm, connected wirelessly from the garage. Thankfully the ThinkPad X60 has a spill resistant keyboard, as I am dripping dave-juice into it)&#8221;</p>
<p>Perhaps not as spill resistant as originally thought&#8230;</p>
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		<title>By: Judah</title>
		<link>http://www.churbuck.com/wordpress/2007/03/online-branding-possible-or-not/comment-page-1/#comment-65534</link>
		<dc:creator>Judah</dc:creator>
		<pubDate>Wed, 21 Mar 2007 13:58:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=1097#comment-65534</guid>
		<description>overstock
ask
godaddy</description>
		<content:encoded><![CDATA[<p>overstock<br />
ask<br />
godaddy</p>
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		<title>By: Uncle Fester</title>
		<link>http://www.churbuck.com/wordpress/2007/03/online-branding-possible-or-not/comment-page-1/#comment-65074</link>
		<dc:creator>Uncle Fester</dc:creator>
		<pubDate>Tue, 20 Mar 2007 18:55:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=1097#comment-65074</guid>
		<description>NetFlix</description>
		<content:encoded><![CDATA[<p>NetFlix</p>
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	<item>
		<title>By: Esteban</title>
		<link>http://www.churbuck.com/wordpress/2007/03/online-branding-possible-or-not/comment-page-1/#comment-65061</link>
		<dc:creator>Esteban</dc:creator>
		<pubDate>Tue, 20 Mar 2007 17:19:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=1097#comment-65061</guid>
		<description>The same question has roamed around my head for the past couple of months; I still need to lurke in the dark and quiet before I can get to anything similar to a conclusion regarding online branding...

That being said all examples of successful online branding strategies were for online services (google, for instance, wikipedia for a more modern example).</description>
		<content:encoded><![CDATA[<p>The same question has roamed around my head for the past couple of months; I still need to lurke in the dark and quiet before I can get to anything similar to a conclusion regarding online branding&#8230;</p>
<p>That being said all examples of successful online branding strategies were for online services (google, for instance, wikipedia for a more modern example).</p>
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