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	<title>Churbuck.com &#187; Technology</title>
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	<description>Commentary on media, technology, marketing and clamming strategies</description>
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		<title>Talking to myself</title>
		<link>http://www.churbuck.com/wordpress/2012/01/talking-to-myself/</link>
		<comments>http://www.churbuck.com/wordpress/2012/01/talking-to-myself/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 15:55:15 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4896</guid>
		<description><![CDATA[Voice recognition software has been around for at least 20 years. I first played with the technology in the 1980s but was very unimpressed by its abilities, horrible set up a process, and general applicability as a technology of last resort for the handicapped were truly keyboard allergic. I&#8217;ve tried to use the technology transcribe [...]]]></description>
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<p>Voice recognition software has been around for at least 20 years. I first played with the technology in the 1980s but was very unimpressed by its abilities, horrible set up a process, and general applicability as a technology of last resort for the handicapped were truly keyboard allergic.</p>
<p>I&#8217;ve tried to use the technology transcribe dictation made during long car commutes, but that never worked either. A combination of too much background noise, a lack of discipline on my part to stick with the process of correcting and training the software to recognize my voice and my peculiar way of dictation, and voice-recognition software joined they heap of otherwise optimistic stuff that science fiction promised would be useful but practice proved otherwise.</p>
<p>This post is being dictated with <a href="http://www.nuance.com/dragon/index.htm">Dragon NaturallySpeaking</a> version 11 running on a ThinkPad T410s and using a phone headset as a microphone. Since my arm surgery on Tuesday, I&#8217;ve dictated about 2000 words and so far am pretty impressed.</p>
<p>Dictation is a foreign mode of writing for me. I&#8217;ve used a keyboard in one form or another since I was about 10 years old and my atrocious handwriting condemned me to a typewriter. I never learned how to touch type, but over the years got up to what about 100 words per minute using a frantic index finger/thumb method that over the years as developed a sort of muscle memory of the keyboard which permits me to type without looking at the keys. When word processing technology first emerged in the late 1970s, some writers complained that the electronic ease of deletion, cut and paste, and general speed of composition reduced the value of the word put on the page, and led to a certain compositional laziness that had been moderated by the penalties of working with paper, white out, carbon paper, and the other manual vestiges of writing in the early 20th century. One can writers said the same thing about the typewriter in the 19th century, claiming it made writing &#8220;too easy&#8221; compared to pen and ink on paper.</p>
<p>Voice technology has come a long way in recent years, especially on android phones where Google&#8217;s voice-recognition technology in its maps and search tools are excellent. In the pre-android era, if I wanted to set a destination on the cars GPS, I needed to tediously punch in numbers, cities and states before I could put the car in motion. Attempting to set an address while underway was a recipe for a head-on collision. Now, if I want to get to my office, I simply press the microphone icon and say &#8220;go to W. 39th St., New York, NY&#8221; and Google does the rest. Voice-recognition is a lifesaver, literally, when I need to respond to a text message while driving, yet my son is fond of a pending the word &#8220;bitch&#8221; to my dictation.</p>
<p>My biggest complaint with voice-recognition is it forces me to enunciate and be choppy and my diction, where as when typing, I am able to pound away with relatively fluid ease and no concern over misunderstandings and goofy transcriptions. That said, I am a terrible typist and spend a huge amount of time on the backspace key correcting typos and mess ups. Another drawback of dictation is lack of privacy. I hate it when someone looks over my shoulder while I&#8217;m writing, and now my voice bellows through the house making me very self-conscious of whether or not I could be overheard by my wife or son. If I were in a cubicle in a typical office I would literally be dumbstruck.</p>
<p>I have no choice but to continue dictating for the foreseeable future, until my doctor gives me the all clear to start typing again.</p>
<p>But at least I can blog and work on memos and have some productivity that otherwise would be completely lost due to surgery.</p>
<p>(This entire post was dictated straight through with nothing corrected)</p>
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		<title>Up Yours Sprint</title>
		<link>http://www.churbuck.com/wordpress/2012/01/up-yours-sprint/</link>
		<comments>http://www.churbuck.com/wordpress/2012/01/up-yours-sprint/#comments</comments>
		<pubDate>Fri, 06 Jan 2012 14:31:30 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[EVO]]></category>
		<category><![CDATA[htc]]></category>
		<category><![CDATA[sprint]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4865</guid>
		<description><![CDATA[I&#8217;ve got about six months to go on my HTC EVO, a Sprint &#8220;4G&#8221; Android phone that was quite advanced back in the summer of 2010 when I chucked my Blackberry and Lotus Notes shackles and went off on my own. It&#8217;s a nice phone, has a battery life on a par with the life [...]]]></description>
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<p><a href="http://www.churbuck.com/wordpress/wp-content/uploads/2012/01/screenshot-1325859135364.png"><img class="size-medium wp-image-4866 alignright" title="screenshot-1325859135364" src="http://www.churbuck.com/wordpress/wp-content/uploads/2012/01/screenshot-1325859135364-180x300.png" alt="Minimalism at last " width="180" height="300" /></a></p>
<p>I&#8217;ve got about six months to go on my HTC EVO, a Sprint &#8220;4G&#8221; Android phone that was quite advanced back in the summer of 2010 when I chucked my Blackberry and Lotus Notes shackles and went off on my own.</p>
<p>It&#8217;s a nice phone, has a battery life on a par with the life span of some hyperkinetic gnat that hatches, mates and dies before lunch, a big screen, and the occasional ability in the right city to get some fast connectivity via Clearwire&#8217;s WiMax technology. I can tether my iPad and Thinkpad to it, thereby sticking it to the paid-WiFi thugs at the hotel and airport, and I can get rid of my digital camera, dashboard GPS, and assorted other electronic bricks in my bag.</p>
<p>The biggest bitch I had with the phone wasn&#8217;t with the hardware as much as Sprint&#8217;s ass-hatted insistence that I would have their stupid NASCAR app whether I liked it or not. The amount of bloatware junk that was burnt into the phone was staggering, and sure enough, after a couple months, the phone started bleating that it was out of storage space, forcing me to pick away and delete photos, videos, and assorted apps, all the while being unable to kill NASCAR, the NFL, and Blockbuster (aren&#8217;t they dead and gone?) from the phone all because Sprint&#8217;s CMO paid a big check to sponsor the Redneck Eternal Left Turn known as stock car racing.</p>
<p>So I rooted the sucker. Jailbreak. Got medieval on its ass and followed the handy instructions on how to capture the phone for me and only me (while voiding the warranty). In the process I realized that playing around with Android phones at the command line/super user level is just like those wonderful days of exploration in the early 198os when I got my hands on my first IBM-PC and a copy of Norton Utilities.</p>
<p><img class="alignnone" src="http://i152.photobucket.com/albums/s195/dinandriver/6speedday070.jpg" alt="" width="640" height="480" /></p>
<p>I followed the magic step-by-step instructions, mindful that I could &#8220;brick&#8221; or toast the phone if I messed up. A weird volume-button-power-button-rubber-chicken reboot and I had Root, that exalted state of hack bliss where the hardware and me are one, and not kept apart by the evil carrier.</p>
<p>I installed <a href="http://www.cyanogenmod.com/">Cyanogen</a>, the aftermarket Android ROM based on Honeycomb, then overlaid that with ADW Ex, a launcher that let me mess with my icons and other GUI goodness. The result, combined with a minimalist icon set, is a wide open phone that is a lot slicker than the factory model, has tons of room, and still has all the functionality it used to.</p>
<p>Sure, there were moments of debugging &#8212; the GPS wouldn&#8217;t work until I patched it &#8212; but there&#8217;s something about getting intimate with one&#8217;s hardware to restore my faith in the technical world. Don&#8217;t be afraid. Stick it to the man.</p>
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		<title>The Story that Started Tech Journalism</title>
		<link>http://www.churbuck.com/wordpress/2011/10/the-story-that-started-tech-journalism/</link>
		<comments>http://www.churbuck.com/wordpress/2011/10/the-story-that-started-tech-journalism/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 12:52:12 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[history]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4671</guid>
		<description><![CDATA[After reading John McCarthy&#8217;s obituary this morning (by John Markoff), I was prompted to re-read Stewart Brand&#8217;s legendary tale of early computer scientists and hackers that was published in Rolling Stone in 1972. Spacewar: Fanatic Life and Symbolic Death Among the Computer Bums. I highly recommend it. The photo of Alan Kay and the Dynabook is [...]]]></description>
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<p>After reading John McCarthy&#8217;s <a href="http://www.nytimes.com/2011/10/26/science/26mccarthy.html">obituary</a> this morning (by John Markoff), I was prompted to re-read Stewart Brand&#8217;s legendary tale of early computer scientists and hackers that was published in Rolling Stone in 1972.</p>
<p><a href="http://wheels.org/spacewar/stone/rolling_stone.html">Spacewar: Fanatic Life and Symbolic Death Among the Computer Bums.</a></p>
<p>I highly recommend it. The photo of Alan Kay and the Dynabook is priceless. Keep in mind this is a glimpse of the state of the art in Silicon Valley from 40 years ago. Pre-personal computer. Pre-Steve Jobs. Then take those four decades that intervene and add in the microprocessor, bountiful memory, graphics, the Internet, wireless, cell phones, smartphones, tablets &#8230;&#8230; No one, not even the most stoned futurist, could have predicted the technical bounty we take for granted today. Brand&#8217;s story puts it all in perspective for me. We stand on the shoulders of giants.</p>
<p><img class="alignnone" src="http://wheels.org/spacewar/stone/parc.jpg" alt="" width="377" height="749" /></p>
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		<title>The worst board in history &#8230;.</title>
		<link>http://www.churbuck.com/wordpress/2011/09/the-worst-board-in-history/</link>
		<comments>http://www.churbuck.com/wordpress/2011/09/the-worst-board-in-history/#comments</comments>
		<pubDate>Thu, 22 Sep 2011 13:05:22 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[WTF?]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4640</guid>
		<description><![CDATA[I generally avoid editorializing about business. Too many years writing &#8220;objectively&#8221; about the technology industries has me gun shy about taking an un-reported stand. But since I covered Hewlett Packard closely when I was a tech reporter in the 80s and the company was nearing the pinnacle of its reputation as one of the keystone [...]]]></description>
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<p>I generally avoid editorializing about business. Too many years writing &#8220;objectively&#8221; about the technology industries has me gun shy about taking an un-reported stand. But since I covered Hewlett Packard closely when I was a tech reporter in the 80s and the company was nearing the pinnacle of its reputation as one of the keystone companies in technology, the news this morning that its board didn&#8217;t have the gumption to even interview its latest, and apparently lameduck CEO, Leo Apotheker, feels like the last straw in a decline of Sheenesque proportions and I have to say something.</p>
<p>HP&#8217;s former dominance in printers, PCs, workstations, minicomputers, medical diagnostics, even financial calculators was the culmination of a noble heritage that literally started in a modest residential garage when the founders hand built an oscilloscope they sold to Disney for post-production sound work on Snow White. HP was never the hippest company &#8212; it wasn&#8217;t a place I associate with the bearded sandal wearing characters that made Sun and Silicon Graphics and Apple and Next so colorful &#8212; but it was the most solid and mythic, a place that capitalized on smarts and research and innovation and was able, against the laws of Silicon Valley physics, to maintain its edge even as it absorbed companies like Compaq and DEC. While I believe &#8220;corporate culture&#8221; is an oxymoronic construct, &#8220;The HP Way&#8221; seems to indeed have been a good thing, one that held the massive organization together for a remarkable record of growth and innovation over five decades.</p>
<p><img class="alignnone" src="http://commerce.hpcalc.org/images/12c-front-small.jpg" alt="" width="333" height="250" /></p>
<p>As the founders retired and faded into the philanthropic background, things became unhinged.  Lew Platt missed the Internet. Carly Fiorina over-acquired. Wire-tapping reporters and board members seemed, at the time, like an aberration (now it doesn&#8217;t). Hurd couldn&#8217;t keep it in his pants and mortgaged the company&#8217;s future by slashing R&amp;D &#8230; and now after one remarkably weird year characterized by throwing in the towel over and over, Leo Apotheker &#8212; the CEO no one had ever heard of before &#8212; is the next to walk the plank.  The question is why was he ever even on the boat? I didn&#8217;t even know how to properly pronounce his name until yesterday at lunch when my partner corrected me and put an emphasis on the &#8220;e&#8221; with an accent (It&#8217;s &#8220;Lay-O&#8221; not &#8220;Lee-O&#8221;).</p>
<p>So what went well in the last year? Not much. The Palm acquisition yielded an operating system that was a lame darkhorse out of the gate. The company had a great success in tablets &#8212; once it discontinued them and slashed the price and alienated the first customers silly enough to pay full price when it launched. And the greatest bumble of all &#8212; telling the world that it is considering getting out of the vicious PC business before it had a buyer for that business &#8212;  effectively killing, in a single utterance, all corporate/enterprise demand for fleets of its PCs and future demand by whatever greater fool buys the business off of them.</p>
<p>The headhunters and the board that was too divisive and busy to interview its last round of CEO candidates is drawing up yet another short list of possible leaders. Whoever gets tapped, they have a major mess to muck out. The situation as I see it without looking at the balance sheet:</p>
<ol>
<li>The PC is dead. It has another decade in the corporate world, but game over in PCs. Apple won and tablets are the new form factor. HP made its bid and failed there.</li>
<li>The Wintel standard is irrelevant. Microsoft and Intel no longer call the tune. Operating systems are irrelevant in the cloud. WebOS was nice looking, but too late in the Apple, Android, Windows race.</li>
<li>HP dictates few standards, has no APIs, has no developer community.</li>
<li>Printers. Printers are the last mechanical appendage. Think about it. Once hard disks stopped spinning and went solid state, the last thing with a motor is the printer.  Printers are a means to an end, not a future.</li>
<li>Crisis communications. Beginning with the CNET wiretapping, the Hurd scandal and this summer&#8217;s string of can&#8217;t-shoot-straight missteps, the once golden credibility of the company is very tarnished and tattered.</li>
<li>Marketing. Once Lenovo snagged David Roman &#8212; the marketing rock star that gave HP its awesome &#8220;The PC is Personal Again&#8221; campaign &#8212; the air went out of HP&#8217;s creative consumer balloon.</li>
<li>China and emerging markets: no where near as nimble or familiar as Lenovo and Acer.</li>
</ol>
<div>What would I advise the next CEO?</div>
<div>
<ol>
<li>Revive R&amp;D &#8211; the game is about smarts and vision and innovation, not balance sheets. Hurd made the Street happy slashing costs. Any brown-suited execution drone from finance and ops can cut costs. People who invent the future are in tight supply and rather be hanging their hats at Google, Facebook, Apple and Amazon.</li>
<li>Get a better board. It sounds like a shit fight in the monkey cage at the zoo inside of HPs board. The CEO needs to stack the deck with allies and advisors, not glory seekers who pull down each other&#8217;s pants.</li>
<li>Become the builder and integrator for customers &#8212; not a supplier of boxes and cables. It&#8217;s a cliche to say services are the future. IBM under Gerstner retreated to services and implementation, divesting themselves of the PC business and other commodity hardware plays like printers. But the demand for a big bad ass builder with a vision, who can quickly and elegantly bring a non-tech global customer into this very weird, very tipping-point-world of clouds and tablets and HTML5 and content anywhere driven by NetGen Millenials is huge. The kernel is there with EDS, but not the panache and glory.</li>
</ol>
<p>HP needs a larger-than-life personality leading it, someone extroverted and blunt but who is jazzed about the future and loves chaos and the thrill of the new. Things are serious, so a serious shakeup and re-think is called for to get re-hinged. Think Gerstner making the Elephant dance at IBM. Applying a balance sheet mechanic is a mistake. The next leader needs some technology credentials as well as operational ones. If Apotheker&#8217;s replacement is a grey-faced MBA in his or her 50s then the company is going to molder and lose even more relevancy. If the next CEO is too young they could easily be overwhelmed by the enormity of the organization. I don&#8217;t envy the people running this search &#8212; HP is a seriously dented can and apparently, according to the <a href="http://www.nytimes.com/2011/09/22/business/voting-to-hire-a-chief-without-meeting-him.html">excellent piece</a> by James Stewart in this morning&#8217;s New York Times &#8212; had a hard time getting candidates to take a look after Hurd&#8217;s ignoble departure. I literally can&#8217;t think of a single name that would get the job done.</div>
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		<title>Finding new stuff &#8212; then and now</title>
		<link>http://www.churbuck.com/wordpress/2011/08/finding-new-stuff-then-and-now/</link>
		<comments>http://www.churbuck.com/wordpress/2011/08/finding-new-stuff-then-and-now/#comments</comments>
		<pubDate>Tue, 16 Aug 2011 15:44:10 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4535</guid>
		<description><![CDATA[I&#8217;m sure Malcolm Gladwell or Forrester Research has some nifty term for that type of person who discovers stuff first. You know who I am talking about; the girl in college who bought the first Talking Heads album while the rest of us were still stuck in a rut of disco or bad rock. The [...]]]></description>
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<p>I&#8217;m sure Malcolm Gladwell or Forrester Research has some nifty term for that type of person who discovers stuff first. You know who I am talking about; the girl in college who bought the first Talking Heads album while the rest of us were still stuck in a rut of disco or bad rock. The guy who saw The King&#8217;s Speech three months before you did. The type of person who moves on from Bikram yoga just as you&#8217;re discovering the Down Dog position. Everybody wants to be first, but why are some of us better at living on the leading edge than others?</p>
<p>How do trendspotters find the avant garde before it becomes mainstream? Is it intuitive or is it part of their psyche? Someone more willing to buck the norm and have the courage go out on a limb and tell their skeptical roommates, &#8220;Trust me, some day these guys are going to be huge&#8221;?</p>
<p>I used to have impeccable music spotting abilities, but was always the weird guy in the dorm, defending stuff like Lou Reed, The Ramones while the rest of the world was stuck on the Stones, Beatles, Allman Bros. etc.. I wasn&#8217;t super-gluing my hair into a purple mohawk or acting particularly hip &#8212; I just could, and still can, listen to very obscure music and intuitively know what&#8217;s going to be cool or not. How did I find it in the first place? By paying attention to college radio, especially late night, by reading the Village Voice, and by flipping through the milk crates of some of my more out-there acquaintances. Someone has to start playing it. My only knack was hearing it once and deciding it was worth hearing again.</p>
<p>Case in point. Late 90s I started listening to lots of electronica/techno because the beat rate syncopated nicely with rowing ergometer workouts. I start buying the Chemical Brothers and my teen children pick up the habit and instantly become cool in their own way. Fiction: I still press a copy of Barry Hannah&#8217;s &#8220;Geronimo Rex&#8221; into anybody&#8217;s hands who will listen. I found him in the early 70s out of complete luck and chance. Misses? The horrible<a href="http://en.wikipedia.org/wiki/Little_River_Band"> Little River Band</a> is one album I was ashamed to own.</p>
<p>One rainy day recently my youngest son wanted to go to a movie. Instead of relying on some direct recommendation from a pal, he just pulls out Rotten Tomatoes and looks at the score. Anything under an 80% he won&#8217;t waste his money on. Same goes for video games &#8212; he has his bible, Game Informer, and follows their recommendations slavishly. I suppose the only difference between him and me using Rolling Stone in the 1970s is media and nothing else.</p>
<p>My oldest son, the auteur, is a total creature of New York&#8217;s East Village, NYU film school, and now West Hollywood. His radar is set at max detection for two things: way way out there art film from the likes of <a href="http://en.wikipedia.org/wiki/Bela_Tarr">Bela Tarr</a> and <a href="http://en.wikipedia.org/wiki/Apichatpong_Weerasethakul">Apichatpong Weerasethakul</a> (aka &#8220;Joe&#8221;) ((stuff that will NEVER go mainstream since no one on earth wants to watch a seven hour epic about the decline of a Hungarian farm collective after the fall of the iron curtain)) and electronica which comes in a dizzying number of subcategories from dubstep to intelligent dance music (IDM) to breakcore. His discovery models are interesting &#8211; Last.fm in particular allows him to tag music and discover related stuff tagged by other listeners, and I just need to follow his play list history to discover the same.</p>
<p><a href="http://www.churbuck.com/wordpress/wp-content/uploads/2011/08/lastfm.jpg"><img class="alignleft size-medium wp-image-4539" title="lastfm" src="http://www.churbuck.com/wordpress/wp-content/uploads/2011/08/lastfm-300x239.jpg" alt="" width="300" height="239" /></a></p>
<p>He was also a fan of a site called <a href="http://www.metacritic.com/">Metacritic</a> &#8212; which compiled professional reviews and ranked music, games, TV and movies on a 1-to-1o0 score. Then he gave up after one Scandinavian techno band, The Field, inexplicably dominated the rankings.  The point of Metacritic and Rotten Tomatoes is they aggregate professional critics &#8212; not amateurs like you and me &#8212; and give a modicum of authority to the rankings and recommendations.</p>
<p>The power of recommendation engines is very significant in the Web 2.0/Social media set of features. While a lot of pundits opine that user reviews are the most powerful factor in a purchase decision (I trust her taste, therefore I will buy the same kind of car she drives), I think the &#8220;like-this&#8221; functionality that was  pioneered by Patti Maes at the MIT Media Lab and led to the ecommerce recommendations on Amazon (&#8220;People who bought this also bought this &#8230;&#8221; is very very influential in helping us discover new opportunities in media. The risk, as some critics have said, is that recommendation engines can put us into a self-referential echo chamber where the old phenomenon of a &#8220;Top Story Today&#8221; function on a news website continues to drive traffic to the same top headline, which keeps it on top <em>ad infinitum. </em> How often does a recommendation engine push us to the extreme? Exposing liberals to conservative points of view and vice versa?</p>
<p>The notion of using tags and a &#8220;genome&#8221; approach to music and art to push the &#8220;like-this&#8221; function we&#8217;ve seen in the last decade to a more random, surprising discovery model is what is making the discovery of new art easier and more rewarding.</p>
<p>Anyway, as I sit here listening to the IDM tagged station on Last.fm I find myself &#8220;loving&#8221; specific songs by hitting the heart icon. Every time I do so, the algorithm looks for tagged matches and further refines my taste for me, all the while taking me deeper and deeper into the avant garde by the hand.</p>
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		<title>Music solutions</title>
		<link>http://www.churbuck.com/wordpress/2011/08/music-solutions/</link>
		<comments>http://www.churbuck.com/wordpress/2011/08/music-solutions/#comments</comments>
		<pubDate>Mon, 01 Aug 2011 17:40:39 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[Favorite Things]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4497</guid>
		<description><![CDATA[With my music in the cloud and freed from the tyrannical clutches of iTunes, I next turned to the question of how to make it truly portable, especially how to get it on the boat. I juiced the memory on my HTC EVO smartphone to 32 gb with a miniSD card and find that I&#8217;m [...]]]></description>
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<p>With my music in the cloud and freed from the tyrannical clutches of iTunes, I next turned to the question of how to make it truly portable, especially how to get it on the boat. I juiced the memory on my HTC EVO smartphone to 32 gb with a miniSD card and find that I&#8217;m running either the Amazon Cloud Player when on the household wifi, downloading stuff locally for playback on the phone when I&#8217;m in the middle of Nantucket Sound and too far away from the cell towers, or streaming from Last.fm when I&#8217;m too lazy to deal with setlists of my own stuff.</p>
<p>When I was a iPod person I had one of those iPod dock things &#8212; an expensive Bose thing that required a wall socket. Battery powered portable speakers are generally terrible, but the New York Times recently reviewed a bunch of wireless Bluetooth speakers and I went with David Pogue&#8217;s recommendation for the <a href="http://soundmatters.com/foxl/">Soundmatters FoxL</a> unit. It&#8217;s not cheap &#8212; I paid close to <a href="http://www.amazon.com/Soundmatters-foxLv2-Bluetooth-Pocket-sized-Loudspeaker/dp/B00313JD06/ref=sr_1_1?ie=UTF8&amp;qid=1312220240&amp;sr=8-1">$200 on Amazon</a> &#8212; but it uses a rechargeable Li-Ion battery and cranks very loud volumes when needed. Oh, and did I say it&#8217;s wireless? This means no proprietary slot connector for the iPod/iPhone, just a discoverable Bluetooth connection that I can hit with my Thinkpad, iPad, the wife and kid&#8217;s iPhones or my Android EVO. The range is decent, but anything beyond 15 feet gives it some issues.</p>
<p>My favorite application for the unit is to tether it to my iPad while I&#8217;m watching Red Sox games when I&#8217;m on the road in NYC. I am tired of having ear buds jammed into my ears for hours and love the freedom to prop the iPad up and just watch it like the tiny television it was meant to be.</p>
<p>Three weeks and I am very happy with this portable sound solution. The unit is solid, small, and very easy to set up and use. The sound is excellent. This toy is definitely moving into the category of favorite things. Now to figure out cloud music in the car and life will be complete.</p>
<p><img class="alignnone" src="http://soundmatters.com/assets/foxl/home/foxlmb_front.jpg" alt="" width="383" height="157" /></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Nagging irritations of technology</title>
		<link>http://www.churbuck.com/wordpress/2011/06/nagging-irritations-of-technology/</link>
		<comments>http://www.churbuck.com/wordpress/2011/06/nagging-irritations-of-technology/#comments</comments>
		<pubDate>Thu, 09 Jun 2011 12:54:57 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4427</guid>
		<description><![CDATA[For some reason Microsoft Office 2010 has decided I need to select a &#8220;profile&#8221; every hour on the hour. I can&#8217;t for the life of me figure out how to make it happy and go away forever. Not being an Exchange guy, I know it&#8217;s Outlook related, and since I am consulting to Edelman I [...]]]></description>
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<p>For some reason Microsoft Office 2010 has decided I need to select a &#8220;profile&#8221; every hour on the hour. I can&#8217;t for the life of me figure out how to make it happy and go away forever. Not being an Exchange guy, I know it&#8217;s Outlook related, and since I am consulting to Edelman I am on their Exchange web client so I can gain access to their internal mail and directory. I suspect it may be related to Google Calendar sync or something, but I do wish it would go away.</p>
<p>Suggestions so appreciated.</p>
<p><a href="http://www.churbuck.com/wordpress/wp-content/uploads/2011/06/nag.jpg"><img class="alignleft size-full wp-image-4428" title="nag" src="http://www.churbuck.com/wordpress/wp-content/uploads/2011/06/nag.jpg" alt="" width="352" height="163" /></a></p>
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		<title>Realtime Interactive Olympics? I Hope So</title>
		<link>http://www.churbuck.com/wordpress/2011/06/realtime-interactive-olympics-i-hope-so/</link>
		<comments>http://www.churbuck.com/wordpress/2011/06/realtime-interactive-olympics-i-hope-so/#comments</comments>
		<pubDate>Wed, 08 Jun 2011 12:19:25 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Olympics]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4409</guid>
		<description><![CDATA[It would appear that the International Olympic Committee bestirred itself from its antediluvian luddite position on online media and demanded that the bidders for broadcast rights cease the ass-hatted pre-Tivo practice of taping and delaying coverage for prime-time American audiences and make available the athletic events in realtime AND online. Online was a misery of [...]]]></description>
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<p>It would appear that the International Olympic Committee bestirred itself from its antediluvian luddite position on online media and demanded that the bidders for broadcast rights cease the ass-hatted   pre-Tivo practice of taping and delaying coverage for prime-time American audiences and make available the athletic events in realtime AND online.</p>
<p>Online was a misery of DMA takedowns during Beijing (which I lived firsthand thanks to the paranoia of the IOC that any manifestation of YouTube video would undercut the value of its crown jewel broadcast rights).</p>
<p>While details are sparse from the New York Times coverage today, the second paragraph of Richard Sandomir&#8217;s <a href="http://www.nytimes.com/2011/06/08/sports/nbc-wins-tv-rights-to-next-four-olympics.html">article </a>stands out: <em>&#8220;&#8230;Comcast responded with a knockout bid and a promise that it would show every event live, on television or online, a recognition of the immediacy of technology and a drastic reversal of NBC’s policy of taping sports to show them to the largest possible audience in prime time.&#8221;</em></p>
<p>If you&#8217;ve ever watched Olympic coverage in Europe on EuroSport you&#8217;re accustomed to getting complete coverage of every event,  , no matter how long-tailed, in realtime. Think hours of men skiing with rifles and you get the European viewing experience, versus the usual NBC saccharine around some perky pre-pube gymnast who overcame Demeaning Plebney while ardent fans of the 50 meter air pistol get bupkus and have to scrounge around online in hopes someone, somewhere encoded a feed of their passion.</p>
<p>If the Games make it truly online &#8212; and they sort of have to now that the world is 100% obsessed with video the way they want it, when they want it &#8212; then London ought to be a delight for longtail sports fans. Let&#8217;s just hope NBC gets its online act together in time, doesn&#8217;t strike a Devil&#8217;s deal with Microsoft Silverlight, and delivers a multiplatform stream (iPad, droid, PC) that kicks ass and finally delivers on the promise of a truly interactive Olympics. If I were at NBC interactive I&#8217;d be on the phone to the MLB.com guys and looking for some technical ninja help.</p>
<p>The online rights and pay-per-view revenue should, in theory, kick the stuffing out of the old broadcast rights that typified the Dick Ebersol era when there were three networks, no Tivo, and no Interweb. My fingers are crossed.</p>
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		<title>Ad supported devices or ad supported connectivity?</title>
		<link>http://www.churbuck.com/wordpress/2011/04/ad-supported-devices-or-ad-support-connectivity/</link>
		<comments>http://www.churbuck.com/wordpress/2011/04/ad-supported-devices-or-ad-support-connectivity/#comments</comments>
		<pubDate>Wed, 13 Apr 2011 13:04:44 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4353</guid>
		<description><![CDATA[Amazon&#8217;s brilliant decision to knock some cost off of the top of its Kindle by selling an ad-enabled &#8220;special offer&#8221; version for $25 less than a regular &#8220;ad-free&#8221; model is a good indication of where things are headed in the consumer electronic space &#8212; but not necessarily the best business model. That, I believe, lies [...]]]></description>
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<p>Amazon&#8217;s brilliant decision to knock some cost off of the top of its Kindle by selling an ad-enabled &#8220;special offer&#8221; version for $25 less than a regular &#8220;ad-free&#8221; model is a good indication of where things are headed in the consumer electronic space &#8212; but not necessarily the best business model. That, I believe, lies in the original Kindle&#8217;s provision of free wireless connectivity through the Whispernet service, a necessity to enable the seamless delivery of books from Amazon&#8217;s catalogue: easing the sale of the proverbial razor blades onto Amazon&#8217;s &#8220;razor.&#8221;</p>
<p>There are now two hardware subsidy models available to consumers.  The first is the classic mobile/wireless carrier subsidy.  Sign up for two years with AT&amp;T, Sprint, Verizon, etc. and get about half of the price knocked off your new iPhone, Droid, netbook, or Android tablet.   Device makers depend on this carrier subsidy to get the high cost of their device&#8217;s bill of materials absorbed and hidden from the consumer. Take a $500 device and use carrier subsidies to drop the price the consumer sees to $200. Not bad and smart business given the average consumer has no clue how to calculate the true cost of the device over the course of the two-year enslavement to the carrier for basically the right to connect to their network. According to Notesbooks.com, an iPhone 4 <a href="http://notebooks.com/2010/06/07/iphone-4-cost/">costs $1,674</a> over the course of a two year AT&amp;T contract.</p>
<p>Amazon&#8217;s brilliance lies not only in its decision to enable a wireless connection to the Kindle with no carrier relationship (Whispernet consists of a lot of cheap Sprint 3G EVDO capacity) &#8212; who wants to sign their life away for a two-year handcuffing to a device you know you&#8217;ll want to upgrade in at least 18 months? &#8212; but now in its insight that the platform is an awesome way to deliver advertising. Given that Amazon is Google&#8217;s top customer of paid search, it makes eminent sense for the ecommerce giant to leverage its own delivery platform for its own ads.</p>
<p>It&#8217;s surprising Google isn&#8217;t all over advertising subsidized wireless connectivity. Afterall, this is the company that pledged to cover San Francisco with free WiFi a few years back, the company that gave travelers free airport WiFi a couple Christmases ago.  If Google, or any hardware company were to bulk purchase network capacity and enable their devices as &#8220;start-and-connect&#8221; capable, with no carrier contract, the impact on consumers would be huge. So what if I get a little advertising intrusion in my browsing experience. Sparing me the ordeal of signing that $40 monthly minimum with the carrier would be worth every irritation.</p>
<p>This will mean the utter defeat of the carrier&#8217;s efforts to keep themselves from becoming dumb pipes. But when you think about it, what value are they delivering beyond their connections? White-label the connections, subsidize the link through ads, and be done with them. And the resulting explosion in connect-anywhere-anytime devices will be more than significant in terms of consumer effects. If I were Google I&#8217;d be pushing Chrome netbooks with ad supported connections in a very big way. I pushed for this in a previous life while working on business development for a smartbook, citing the Whispernet model as the way to go, but I guess I was ahead of my time. Amazon gave me some satisfaction that I was right with their &#8220;special offer&#8221; model.</p>
<p>&nbsp;</p>
<p><a href="http://www.churbuck.com/wordpress/wp-content/uploads/2011/04/kindle.jpg"><img class="alignleft size-full wp-image-4354" title="Kindle Deal" src="http://www.churbuck.com/wordpress/wp-content/uploads/2011/04/kindle.jpg" alt="" width="444" height="461" /></a></p>
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		<title>Tablets in the workplace: not so fast</title>
		<link>http://www.churbuck.com/wordpress/2011/02/tablets-in-the-workplace/</link>
		<comments>http://www.churbuck.com/wordpress/2011/02/tablets-in-the-workplace/#comments</comments>
		<pubDate>Fri, 25 Feb 2011 15:15:34 +0000</pubDate>
		<dc:creator>David Churbuck</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.churbuck.com/wordpress/?p=4261</guid>
		<description><![CDATA[I sucked it up this week and hit the road with only my iPad, leaving the four-pound ThinkPad (T410s) on my desk for the first time. I resolved to be productive using my HTC EVO as a 4G (Sprint/Clear) hotspot and work out of the cloud via Google Docs and Gmail. The cloud part is [...]]]></description>
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<p>I sucked it up this week and hit the road with only my iPad, leaving the four-pound ThinkPad (T410s) on my desk for the first time. I resolved to be productive using my HTC EVO as a 4G (Sprint/Clear) hotspot and work out of the cloud via Google Docs and Gmail. The cloud part is easy &#8211; I&#8217;ve been there for two years. The hardware failed.</p>
<p>So I&#8217;d grade the experiment a C -</p>
<p><img class="alignnone" src="http://storeimages.apple.com/1812/as-images.apple.com/is/image/AppleInc/MC533_AV1?wid=326&amp;hei=326&amp;fmt=jpeg&amp;qlt=95&amp;op_sharpen=0&amp;resMode=bicub&amp;op_usm=0.5,0.5,0,0&amp;iccEmbed=0&amp;layer=comp" alt="" width="326" height="326" /></p>
<p>What worked:</p>
<ul>
<li>My briefcase was lighter and I didn&#8217;t have the usual worries about cracking a screen. Lighter is good as years of backpacking and shoulder strapping a laptop around has trashed my right shoulder.</li>
<li>I generally had decent access to my files</li>
<li>The Sprint/Clear 4G is decent as long as I&#8217;m in a major airport or urban center</li>
<li>It was much easier to roam around an office with an iPad, with instant on and off and constant connectivity as long as the phone was in my pocket</li>
</ul>
<p>What failed:</p>
<ul>
<li>The iPad is horrible for typing &#8212; on screen keyboards are an ergonomic disaster. I was tempted &#8212; for a few minutes &#8212; to seek out a local Apple Store and invest in an external $69 keyboard, but thought  better of it.</li>
<li>Note taking on an iPad is a miserable experience and I suspect one looks like a douchebag when one tries to. See Mark Cahill&#8217;s comment regarding a wave of iPads in meetings that have reverted to good old laptops.</li>
<li>Google Docs are barely usable on an iPad (see previous post on why my next tablet will be Android-based). The Google app for iPad presents a mobile, stripped down version, with none of the essential tools such as the ability to download documents to the device and then send them as attachments via Gmail, or share them through the usual Google Docs collaboration capabilities</li>
<li>I was able to &#8220;free&#8221; docs and share them by resorting to the QuickOffice Connect Mobile Suite, using that to access Google Docs, and then mailing stuff to people from within QuickOffice. It felt very kludgey.</li>
</ul>
<p>Bottom line: I&#8217;m going to buy a <a href="http://shop.lenovo.com/us/products/professional-grade/thinkpad/x-series/x120e/index.html">ThinkPad X120e</a> for $500 and go ultraportable. The first ThinkPad &#8220;netbook&#8221; &#8212; the X100 &#8212; was terribly under powered with some weak AMD Atom-like wannabe processor knock-off. I&#8217;m banking (need to check the reviews) that the processor refresh in the newly introduced X120e will make it a half-way decent cloud PC for road work. I&#8217;ll park the T410s on the home office desk, continue to love its classic ThinkPad keyboard, but use the X120e as my grab-and-go and save a pound of weight in the bag. Yes, I am tempted to go with a new MacAir &#8212; but the price tag stinks at $999 for 64 gb and I am not ready to completely bail out to the goofy but-oh-so-chic world of the Apple OS.</p>
<p><img class="alignnone" src="http://www.lenovo.com/shop/americas/content/img_lib/products/splitter/notebooks/ThinkPad/X-Series/gallery/x120e-4L.jpg" alt="" width="526" height="266" /></p>
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